Data protection

This privacy policy applies to data processing carried out by:
Possehl Mittelstandsbeteiligungen GmbH

Beckergrube 38-52
23552 Lübeck
Tel: +49 (0) 451 148-0
Email: info@possehl-identification.com
Website: www.possehl-identification.com

a) When visiting the website
When you visit our website, the browser used on your device automatically sends information to our website’s server. This information is temporarily stored in a log file. The following information is collected automatically and stored until it is automatically deleted:

• IP address
• Date and time of the request
• Time zone difference from Greenwich Mean Time (GMT)
• Content of the request (specific page)
• Access status/HTTP status code
• Amount of data transferred in each instance
• Website from which the request originates
• Browser type and version
• Operating system and its interface
• Language and version of the browser software
• Name of the webpage accessed
• Notification of successful retrieval

We process the data provided for the following purposes:

• To ensure the website connects smoothly,
• To ensure a user-friendly experience on our website,
• To assess system security and stability, and
• For other administrative purposes.

The legal basis for data processing is Article 6(1)(f) of the GDPR. Our legitimate interest arises from the purposes of data collection listed above. Under no circumstances do we use the data collected for the purpose of drawing conclusions about your identity. Furthermore, we use cookies and analytics services when you visit our website. Further details on this can be found in sections 5 and 6 of this privacy policy.

c) When contacting us by email
If you have any questions, we offer you the option of contacting us by email. In doing so, you will provide us with at least one valid email address. You will usually provide further personal data yourself in your email; this is not at our discretion. Data processing for the purpose of contacting us is carried out in accordance with Article 6(1)(a) of the GDPR on the basis of your voluntary consent. The personal data we collect when you contact us will be deleted once your enquiry has been dealt with.

Your personal data will not be disclosed to third parties for any purposes other than those listed below. We will only disclose your personal data to third parties if:

• you have given your explicit consent to this in accordance with Article 6(1)(a) of the GDPR,
• the disclosure is necessary in accordance with Article 6(1)(f) of the GDPR for the establishment, exercise or defence of legal claims and there is no reason to assume that you have an overriding legitimate interest in the non-disclosure of your data,
• where there is a legal obligation to disclose data in accordance with Article 6(1)(c) of the GDPR, or
• where this is permitted by law and necessary for the performance of contractual relationships with you in accordance with Article 6(1)(b) of the GDPR.

We use cookies on our website. These are small files that your browser creates automatically and which are stored on your device (laptop, tablet, smartphone, etc.) when you visit our website. Cookies do not cause any damage to your device and do not contain any viruses, Trojans or other malware. The cookie stores information relating specifically to the device in question. However, this does not mean that we thereby gain direct knowledge of your identity. One of the purposes of using cookies is to make your experience of our website more enjoyable. For example, we use so-called session cookies to recognise that you have already visited certain pages on our website. These are automatically deleted when you leave our site.In addition, we also use temporary cookies to improve user-friendliness; these are stored on your device for a specific, predefined period. If you visit our site again to use our services, the system will automatically recognise that you have visited us before and recall the details and settings you have entered, so that you do not have to enter them again.

We also use cookies to collect statistical data on the use of our website and to analyse this data with a view to optimising our service for you (see section 6). These cookies enable us to automatically recognise that you have visited our site before when you return. These cookies are automatically deleted after a predefined period of time.

The data processed by cookies is necessary for the purposes stated, in order to safeguard our legitimate interests and those of third parties, in accordance with Article 6(1)(f) of the GDPR.

Most browsers accept cookies automatically. However, you can configure your browser so that no cookies are stored on your computer or so that a notification always appears before a new cookie is created. Please note, however, that completely disabling cookies may mean that you are unable to use all the features of our website.

a) Tracking tools
The tracking measures listed below and used by us are carried out on the basis of Article 6(1)(f) of the GDPR. We use these tracking measures to ensure that our website is designed to meet your needs and is continuously optimised. We also use these tracking measures to statistically record the use of our website and to evaluate this data for the purpose of optimising our offering for you. These interests are to be regarded as legitimate within the meaning of the aforementioned provision. The specific purposes of data processing and categories of data can be found in the relevant tracking tools.

b) Google AdWords Conversion Tracking
We also use Google Conversion Tracking to collect statistical data on the use of our website and to analyse this data with a view to optimising our website for you. In this process, Google AdWords places a cookie (see section 5) on your computer if you have arrived at our website via a Google advert. These cookies expire after 30 days and are not used for personal identification. If the user visits specific pages on the AdWords client’s website and the cookie has not yet expired, Google and the client can recognise that the user clicked on the advert and was redirected to that page.

Each AdWords customer is assigned a unique cookie. This means that cookies cannot be tracked across the websites of AdWords customers. The information collected via the conversion cookie is used to generate conversion statistics for AdWords customers who have opted in to conversion tracking. AdWords customers can see the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive any information that could be used to personally identify users.

If you do not wish to participate in the tracking process, you can also refuse the setting of the cookie required for this purpose – for example, by adjusting your browser settings to generally disable the automatic setting of cookies. You can also disable cookies for conversion tracking by configuring your browser to block cookies from the domain “www.googleadservices.com”. Google’s privacy policy on conversion tracking can be found here.

On this website, we use Google Maps. This allows us to display interactive maps directly on the website and enables you to use the map function with ease.

When you visit the website, Google receives information indicating that you have accessed the relevant page of our website. In addition, the data specified in section 3 of this policy is transmitted. This occurs regardless of whether you are logged in to a Google account or do not have a Google account. If you are logged in to Google, your data will be directly associated with your account. If you do not wish your data to be linked to your Google profile, you must log out before clicking the button. Google stores your data as usage profiles and uses them for advertising, market research and/or to tailor its website to your needs. This analysis is carried out in particular (even for users who are not logged in) to provide targeted advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles; to exercise this right, you must contact Google.

Further information on the purpose and scope of data collection and its processing by the plug-in provider can be found in the provider’s privacy policy. There you will also find further information on your rights in this regard and the settings available to protect your privacy: http://www.google.de/intl/de/policies/privacy.

Google also processes your personal data in the US and has opted into the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework

You have the right:

• under Article 15 of the GDPR to request information about your personal data that we process. In particular, you may request information about the processing purposes, the categories of personal data, the categories of recipients to whom your data has been or will be disclosed, the planned storage period, the existence of a right to rectification, erasure, restriction of processing or objection, the existence of a right to lodge a complaint, the origin of your data if it was not collected by us, as well as the existence of automated decision-making including profiling and, where applicable, meaningful information about its details;
• under Article 16 of the GDPR to request without undue delay the rectification of inaccurate personal data or the completion of your personal data stored by us;
• under Article 17 of the GDPR to request the erasure of your personal data stored by us, unless the processing is necessary for exercising the right of freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or for the establishment, exercise or defence of legal claims;
• under Article 18 of the GDPR to request the restriction of the processing of your personal data, insofar as the accuracy of the data is contested by you, the processing is unlawful but you oppose its erasure, we no longer need the data but you require it for the establishment, exercise or defence of legal claims, or you have lodged an objection to the processing pursuant to Article 21 of the GDPR;
• under Article 20 of the GDPR to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format, or to request its transmission to another controller;
• under Article 7(3) of the GDPR to withdraw your consent given to us at any time. As a consequence, we may no longer continue the data processing based on this consent in the future; and
• under Article 77 of the GDPR to lodge a complaint with a supervisory authority. As a rule, you may contact the supervisory authority of your usual place of residence, your place of work, or our company's registered office.

Insofar as your personal data is processed on the basis of legitimate interests pursuant to Article 6(1) sentence 1 lit. f of the GDPR, you have the right under Article 21 of the GDPR to object to the processing of your personal data, provided that there are grounds for doing so arising from your particular situation or the objection is directed against direct marketing. In the latter case, you have a general right to object, which will be implemented by us without the need to specify a particular situation.

If you wish to exercise your right of withdrawal or objection, simply send an email to info@possehl-identification.com.

Within the website visit, we use the widely established SSL (Secure Socket Layer) procedure in conjunction with the highest level of encryption supported by your browser. As a rule, this is a 256-bit encryption. If your browser does not support 256-bit encryption, we resort to 128-bit v3 technology instead. You can recognise whether an individual page of our website is transmitted in encrypted form by the closed display of the key or padlock symbol in the lower status bar of your browser.

In addition, we employ appropriate technical and organisational security measures to protect your data against accidental or intentional manipulation, partial or complete loss, destruction, or unauthorised access by third parties. Our security measures are continuously improved in line with technological developments.

This privacy policy is currently valid and was last updated in May 2018.

Due to the further development of our website and the offers provided through it, or as a result of changes to legal or regulatory requirements, it may become necessary to amend this privacy policy. The current version of the privacy policy can be accessed by you on our website at any time.